In the offline art world, the main validation system that
has built up around art is the art gallery. It is a relatively
new phenomenon, but despite is youth, holds great sway in
the art establishment. Although many active in net art claim
it is free of such systems, its default validation system
is the text.
In his recent book Internet
Art: The Online Clash of Culture and Commerce, Julian
Stallabrass describes the 'conversational' aspect of the medium
of net art. The origin he and many others find for the initial
increase in discussion, aside from the Internet providing
so many tools for self publication and information distribution,
is the way artists work with computer based tools, in a very
open way: there is open source for starters, but there is
also the open discussion or critique, just like the art school
'crit', and artists very often work as though they have neighbouring
studios.
Where the online art world often balks at gallery systems,
it boasts of its text networks, and its text networks, in
turn, boast about net art.
Many systems employed in net art are very reflective of those
offline. It is in this reflection however that refraction
occurs. The systems look similar, but they take quite different
trajectories. The list-serve for example might appear at times
to be both a Left Bank coffee house, and an international
arts symposium, but it has its own unique form, style, conventions
(or netiquette), and capabilities. It offers an environment
in which anyone can speak, without academic credentials, there
is fast-paced debate, multi-authorship and an archive which
is both steadfast and ephemeral.
On the other hand, lists have their own set of limits, which
more than just reference the offline world. It is a deeply
controlled space. List-owners and moderators can remove unwanted
posters or alter an argument trajectory. Global time zones
still exist and an argument can suffer its own form of jetlag
when subjected to long delays. There are also still language
barriers, phrases from one country can confuse and cause consternation
in another whilst lists in general are limited to the predominant
language of the list-owner or subscribers, not to mention
lilting to the language of the most prolific posters.
Although artists do discuss ideas visually, until this very
new method is itself allowed the space to grow, most return
to text based discussion (on lists or private emails) to expand
their ideas and the text itself can feel quite limited when
it is unable to adopt some of the technology already formally
exploited by net art to let its discussions more readily reflect
the art to which it pertains. However this puts the language
of net art in a unique position. Its new and unformed state,
but close proximity to technological innovation, net art critique
provides the ability for writers and artists to begin to form
a language of net art very consciously, and to allow new media
art and new media text to develop concurrently, and close
the linguistic gap that has defined disciplines for so long.
Its time to Further txt!
If text is the prevalent validation system for net art, then
furthering the relationship with text and net art will provide
infinite ways of interacting with net art, and as these methods
are reflected offline, with art as a whole. Furthertxt aims
to become an integral facilitator and hyperlink in this chain
of change.
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